What is the process of setting strategic goals?

Posted by Dave Lorenzo - Business Coach

Goal setting is the process of building a roadmap for success. I’ve found that highly successful people are relentless in the pursuit of their goals. When talking about their goals, top performers describe the need to take a single step – no matter how small – each day toward achieving their dreams.

The most effective paradigm for the goal setting process is a three-tiered methodology that I call the 3-9-27 Pyramid. The first tier consists of long-term goals that I call Overarching Goals. The timeframe for these goals should be no longer than ten years out. The next tier of goals is medium-term, meaning that they should be achievable within one year. I call these Contributory Goals, since each of the goals at this level should contribute toward one of the goals on the top tier. You should have no more than three sub-goals for each long-term goal. If you have three long-term goals, this gives you a total of nine goals in the middle tier. The final tier is comprised of weekly short-term goals, which I call Action Items. There should be no more than three supporting goals for each of the nine medium-term goals that you set. The idea is to make certain that you are taking action as frequently as possible to achieve your overall plan for the long term. Every weekly goal contributes to completion of a medium-term goal, which in turn supports the achievement of a long-term goal. This will give you a maximum total of 27 short-term goals each week.

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© 2007 David V. Lorenzo - Business Coach and Advisor