Why Home-Based Businesses Fail

Posted by Dave Lorenzo - Business Coach

Thanks to Rich for pointing us to this Union Sentinel article:

Every day thousands of people are looking to get out of the “rat race” to work at home.

Most of those people want to get started on a home based business so badly that they do not always make wise decisions in choosing a home based business opportunity.

As a result, many fail miserably and are left worse off then before they started. This, of course, does not need to be the case.

1 - Most new opportunities do not help you make money. They will give you some ideas for making money, but then leave you out in the cold by having you do everything on your own.

2 - Unfortunately, some home business opportunity owners will take your money and run. There are too many fly-by-night operations out there that will not hesitate to scam you.

3 - Some home based business opportunities will have you working long hours for little pay. This is a good way to get burned out, tired, frustrated, and eventually quit.

4 - Many home business opportunities offer products nobody really wants. You should never try to market any product that people couldn’t care less about.

5 - Many home based business opportunities force you to become a salesperson. There should already be an established market for the product or service and a system in place to eliminate as much of the “selling” as possible.

6 - Some home based business opportunities pay small sums of money and no residual income. Stay far away from these! If you market products or services that don’t sell for very much money and don’t offer any residual income, it’s going to be almost impossible for you to make any real money or obtain financial freedom.

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© 2007 David V. Lorenzo - Business Coach and Advisor