Career Intensity by David V. Lorenzo, Business Coach and Advisor

February 28, 2007

Create Buzz with Alumni

Posted by Dave Lorenzo - Business Coach

Ron McDaniel highlighted one of the most under-used resources available to just about everyone – the Alumni Network.

Here are Ron’s thoughts and my comments:

“When you are thinking about new ways to create a little buzz, it is easy to overlook the obvious. Many Alumni Associations have alumni magazines and publish news about past students. They are often interested in any kind of change or achievement.

I usually look through mine to see if anyone jumps out at me as someone I would like to contact. It is probably as easy as going to the college website, clicking on a link to the alumni association and finding the contact page. Many are moving to eMagazines as well, so you can look through and find some interesting people.”

Ron is exactly right.

This is a great opportunity and what makes it even more attractive is natural human curiosity. It is natural to want to know what your former classmates are doing. Few people can resist the opportunity to look up an old friend (or romantic interest). Why not use that to your advantage?

Filed under: Personal Buzz
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